In an period of fast-shifting alliances and public apologies, JID stays firmly rooted. As debates swirl over whether or not J. Cole owes Kendrick Lamar an apology for previous diss tracks, the Atlanta-born rapper pushed again on that notion, pointing as an alternative to the energy of Cole’s management and the lasting influence he’s had on his Dreamville roster.

Appearing on a latest episode of The Joe Budden Podcast, JID touched on his new album, God Does Like Ugly, whereas additionally weighing in on Dreamville’s evolution. The label’s determination to half methods with Universal Music Group marked a turning level—one Bas alluded to in a separate dialog with journalist Elliott Wilson. JID confirmed it, emphasizing that income from the distribution deal had been evenly break up amongst artists, a uncommon gesture in an business usually accused of shortchanging expertise.

JID defends Cole, highlighting Dreamville’s loyalty over revenue

“They didn’t publicize it, but Dreamville sold Dreamville,” he revealed. That sort of transparency, JID recommended, was solely doable due to the tradition Cole cultivated. “Cole looked out for everyone involved with Dreamville. That’s one of the most admirable aspects of hip-hop. That’s a rarity.” At Dreamville, the relationships stretch past music—they’re about belief, sustainability, and shared success.

JID’s protection of Cole got here as chatter mounted in regards to the want for a public olive department towards Kendrick. He didn’t hesitate to redirect the dialog. “If we want to address the real issues in the industry, if we’re talking about an apology, then we should apologize 30 more times. That is the greatest person on Earth,” he stated. “I have seen countless individuals prioritize profits over people; what Cole does is extraordinary.”

With God Does Like Ugly persevering with to construct momentum, JID’s stance provides weight to a broader narrative about loyalty and management in hip-hop. His phrases mirror not simply admiration for a label head however an affirmation of the sort of artistic ecosystem many artists solely dream of: one the place imaginative and prescient, equity, and household stay entrance and middle.