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Doja Cat performs for I-Days

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Key Takeaways:

• The Vie Hotline provides followers a playful technique to interact with Doja Cat’s themes of jealousy and belief.
• Callers can hear Doja Cat supply relationship recommendation that hints on the tone of her forthcoming music.
• This hotline is a component of a bigger, unconventional rollout technique for her subsequent pop-driven album, Vie.

Doja Cat is a lover lady in each sense of the phrase. With the “Say So” artist’s fifth studio album now complete, she’s launched the Vie Hotline, presumably to advertise her forthcoming single “Jealous Type.”

Announced on Thursday (Aug. 7), the flyer includes a lingerie-clad Doja Cat encouraging her over 24 million followers to name or textual content 747-246-7262. After dialing up the quantity, we have been greeted by her sultry voice on the opposite finish of the road: “Welcome to the Vie Hotline, where love is complicated, but calling us isn’t.”

Describing the hotline as “a place for the lovers who feel too much, too fast, too often,” she provides, “This is your space for love, life and a mess in between. My name is Doja Cat, and I’m no couple’s therapist, but I do have some opinions. Now let’s get into it.”

From there, we have been then given two choices. She inspired us to press one “if jealousy is creeping into your relationship.” In response, the singer provided some reassurance that “jealousy is normal.” She went on to say, “Anyone who says they don’t get jealous is lying. You’re not crazy. You’re passionate, you’re furious [and] maybe just a little unhinged. But let’s be real, they’re lucky to be on your mind at all.”

The second choice is for anybody questioning whether or not it’s “intimacy or light stalking” if their companion asks for his or her location. Doja Cat answered, “Ah, the location ask. Cute or creepy? Love’s about trust, not tracking. If sharing feels like a warm hug, great. If it feels like a leash, time to set some boundaries or maybe just block them.”

While Vie doesn’t have a launch date simply but, Doja Cat confirmed that it is going to be a extra “pop-driven” undertaking. “Jealous Type,” which she first previewed in a Marc Jacobs marketing campaign, is predicted to drop very quickly. In the meantime, take a hearken to the snippet under.