Key Takeaways:

• Ice Spice’s newest launch blends music, vogue, and digital tradition in a multi-platform rollout.
• The visible options cameos from Olympic gymnast Sunisa Lee, mannequin Anok Yai, and rapper Bb Trickz.
• The video additionally consists of behind-the-scenes moments from Paris Fashion Week, tying music and vogue into one rollout.

Ice Spice introduced out all of the baddies for her new “Baddie Baddie” visible companion, which arrived on Wednesday (Oct. 15).

The video, which she co-directed with the Evil Twins — brothers George and Frederick Buford — options cameos from Sunisa Lee, Anok Yai, and Bb trickz. It opens with the Bronx rapper and the Olympic gymnast sitting within the again seat of a automobile throughout New York Fashion Week, then cuts to her signing autographs and getting swarmed by paparazzi.

Moments later, Ice and Yai strut down a New York sidewalk. “I was just poppin’ my s**t, I ain’t even really mean to go pop / He was just beggin’ to hit, I don’t be givin’ you n**gas a shot / I know he don’t want me for me, I know he just want what I got,” she raps.

The video additionally provides followers a behind-the-scenes take a look at Ice’s latest Paris Fashion Week expertise. For occasion, there are clips of her with Lee on the VETEMENTS SS26 present, plus fairly a number of solo moments at Stella McCartney and Messika’s runway occasions. For those that would possibly’ve missed it, “Baddie Baddie” samples M.I.A.’s iconic “Bad Girls.” Check out the total video beneath.

“I do love a chaotic visual,” Ice advised music-interview?utm_campaign=nylon&utm_content=1757506250&utm_medium=owned&utm_source=instagram”>NYLON of her “Baddie Baddie” video forward of its launch. “They send it to me a little chill, and I’m like, ‘Chop it up more!’ That’s why I’m very excited to drop a visual more than anything, and I’m going to pace myself. When I drop this visual, I’m going to let my fans soak it up. I’m going to soak it up.”

The single initially got here out in September, simply weeks after she and Latto put their variations apart for “music-video”>Gyatt.” Although Ice hasn’t dropped an excessive amount of music in 2025, she made her appearing debut in Spike Lee’s Highest 2 Lowest in August.