Jaden Smith simply stepped into excessive trend’s internal circle with a serious title and a Paris tackle to match.

The 27-year-old rapper and magnificence disruptor has been named males’s inventive director at Christian Louboutin.

Smith will relocate to France to steer the design of 4 males’s collections every year, together with sneakers, equipment and leather-based items.

According to a press launch from the luxurious label, he’ll additionally form the model’s inventive tone throughout campaigns and occasions.

The appointment is the results of a six-year friendship between Smith and the legendary designer, sparked by an opportunity assembly in Paris.

Christian Louboutin praised his new collaborator, saying, “When I first met Jaden, I saw in him a natural fit for the Maison. His world is rich and multidimensional, his style and cultural sensibility are inspiring and his curiosity and openness are remarkable.”

Louboutin added, “I felt that with his creative direction our men’s collection would evolve in an exciting and dynamic way. He feels like the perfect addition to our creative team, and I am truly looking forward to having fun working with him on our men’s collections.”

Smith, who has lengthy blurred the strains between trend, music and activism, mentioned the partnership felt instinctive.

“Merging my vision with Christian’s comes quite naturally because we see the world in a very similar way,” he mentioned. “There’s a shared respect for creative freedom, and I think that’s why it works.”

He continued, “It isn’t just a title — it’s a creative home. Christian has given me a place to explore, to learn, and to create freely. His legacy is built on hard work and joy, and I want to carry that forward.”

Smith has been a fixture in trend circles for practically a decade.

In 2016, he modeled in a girls’s put on marketing campaign for Louis Vuitton, sporting a skirt and difficult conventional gender norms.

He’s additionally the co-founder of MSFTSrep, a clothes line recognized for its experimental streetwear and has walked pink carpets in every part from customized Thom Browne to castle-shaped hats, together with his headline-making have a look at the 2025 Grammy Awards.

His trend selections have usually made headlines, together with when he wore his cut-off dreadlocks as an adjunct on the 2017 Met Gala. Industry insiders have intently watched his evolution as he’s turn out to be a muse for a number of high-end designers.

This new function marks his most outstanding place within the trend world up to now. Smith will start his duties instantly, along with his first assortment anticipated to drop throughout the subsequent 12 months.

The Louboutin model, well-known for its pink backside soles, has been steadily rising its males’s division.

Smith’s appointment is seen as a strategic transfer to attach with youthful, style-conscious shoppers and increase the model’s cultural attain.

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