Snoop Dogg was appointed Los Angeles Community Chairman for the 2026 FIFA World Cup to steer native outreach and legacy packages.

Snoop Dogg has been named Los Angeles Community Chairman for the FIFA World Cup 2026, a transfer introduced Tuesday (August 12) by the Los Angeles Sports & Entertainment Commission to spice up native involvement forward of the worldwide match.

As neighborhood chairman, the Hip-Hop icon will symbolize the Host Committee’s outreach and legacy packages, serving to to rally assist and drive participation throughout town as Los Angeles will get able to host eight matches, together with the U.S. Men’s National Team’s opener at SoFi Stadium.

“This isn’t just any tournament, this is the biggest event on the planet, and it’s coming to our city,” Snoop stated. “LA is ready to show up with that signature style, culture and love for the beautiful game. I’m here to make sure the whole world has a great experience in our city, and everyone in our community gets a chance to participate. Stay tuned.”

The position locations Snoop Dogg on the forefront of initiatives tied to the World Cup’s long-term affect, together with youth soccer entry, wellness packages, job coaching and neighborhood enchancment efforts.

The appointment provides to Snoop’s rising presence within the sports activities world. Earlier this summer season, he joined the ownership group of Swansea City, a Welsh membership competing within the English Football League Championship. That group contains American buyers Brett Cravatt and Jason Cohen, together with Croatian star Luka Modrić.

Snoop additionally made waves through the 2024 Paris Olympics, the place he served as a particular correspondent for NBC, providing commentary, internet hosting segments and changing into a breakout favourite amongst viewers for his enthusiastic assist of Team USA.

The FIFA World Cup 2026 will probably be co-hosted by the United States, Canada and Mexico, with Los Angeles enjoying a key position as one of many occasion’s main host cities.

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