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Matt Winkelmeyer / Staff through Getty Images and Allen Berezovsky / Contributor through Getty Images

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Kai Cenat and Adin Ross

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Key Takeaways

• Kai Cenat alleges that Adin Ross’ supervisor used a racial slur throughout a personal name through which he referenced Cenat’s McDonald’s marketing campaign.
• The incident reportedly led to the Twitch streamer distancing himself from Ross and his group.
• The controversy provides to a string of latest model losses and backlash surrounding Ross.

Kai Cenat is setting the document straight on why he and Adin Ross don’t collaborate as a lot anymore, and in response to him, it has loads to do with the Kick streamer’s supervisor, Taav Cooperman.

On Thursday (July 17) evening, the New York native revealed that Cooperman known as him the “N-word” over his Chicken Big Mac brand deal with McDonald’s. “Word to my mother, I never lie about nothing. Taav called me late at night, [around] 4 a.m., drunk or off something, out [of] his mind,” Cenat informed his viewers.

“He calls me, he says, ‘Aye, bro, Adin [is] having a birthday party. You need to be here by tomorrow, bro. We’ll send you a jet,’” he added. Given the quick discover, Cenat mentioned he doubtless wouldn’t be capable of make it.

Cenat then claimed that Cooperman talked about doubtlessly dropping Ross to handle a number of the guys in FaZe Clan as a result of the Kick streamer was allegedly dropping thousands and thousands playing. “Word to my mother, bro,” he burdened once more.

“Taav is a white man, by the way,” Cenat clarified throughout the broadcast. “He proceeds to say, ‘From Nike to McDonald’s but, bro, keep it real, bro… n**ga, a Chicken Big Mac, n**ga?’” It’s price noting that the Streamer of the Year winner partnered with the fast-food big final October, the identical month as Ross’ birthday.

Cenat defined that’s additionally why he stored quiet on the time. The web persona didn’t need to carry it as much as Ross and “f**okay up his psychological [state],” however finally, he let the Florida streamer know. “Let’s be real, Adin, your community don’t f**k with me. And that’s the truth, gang,” Cenat mentioned.

It makes greater than sufficient sense that Cenat would need to distance himself from his peer. This 12 months alone Ross lost two brand deals not lengthy after calling artists like Megan Thee Stallion and Doechii out of their identify. Even if there isn’t any stress between the 2 social media stars, a reunion on-stream simply doesn’t appear to be within the playing cards, at the very least not for now.