Tyler, The Creator has launched a daring new chapter in his profession with the discharge of Don’t Tap The Glass, his ninth studio album — and he’s kicking issues off with a visible that blends minimalism, vitality, and main star energy. The video for his newest single, “STOP PLAYING WITH ME,” is a whirlwind of quirky chaos, that includes none aside from NBA legend LeBron James and longtime good friend Maverick Carter in surprising visitor spots.

The clip opens with Tyler transferring erratically throughout a naked room, surrounded by towering audio system and torn newspapers fluttering at his toes. Decked out in crimson and flashing gold grills, Tyler instructions the body with playful depth. Around the 46-second mark, the tone shifts when LeBron and Carter casually seem by his facet, coolly vibing to the rhythm.

Midway by means of, Tyler spits: “F40, this the brand-new coupe/ Stuff it with b—s, it’s what the f—k I do/ Caught the plane with Mav, Bron there too,” straight referencing their presence within the visible. Cameos from Pusha T and Malice quickly observe, including to the surprise-filled, fashion-forward clip — with all the celebs seemingly styled in Louis Vuitton.

Tyler is credited as each the director and producer of the observe, holding his artistic fingerprints on each body. LeBron confirmed love after the video went stay, writing, “STOP FKN PLAYING WITH ME!!!! 😤😤😤😤😤😤😤😤” on X, whereas Pusha T declared, “Ay this s—t so 🔥” through his Instagram Story.

To have fun the album’s launch, Tyler additionally hosted a secret $5 present in Los Angeles, making a phone-free, sweat-soaked dance atmosphere. “Everyone was dancing. Moving. Expressing. Sweating,” he wrote. “It felt like that pent up energy finally got released.”

Tyler’s rollout proves as soon as once more: when he strikes, tradition follows.