Drake unleashed “What Did I Miss?” with a cryptic livestream and pointed lyrics that reignited tensions with Kendrick Lamar.

Drake dropped his new single “What Did I Miss?” at midnight on July 5 with a cryptic livestream and a barrage of subliminal photographs aimed toward rivals and former allies.

The Toronto rapper premiered the observe throughout a livestream titled Iceman: Episode 1, the place he cruised by way of town in a branded truck, teasing what many consider is the title of his subsequent album.

The visible presentation featured scenes of Drake inside a freezer set, surrounded by flashing lights and icy props, which added to the mystique of the rollout.

The lyrics of “What Did I Miss?” heart on betrayal, shifting loyalties and the aftermath of his public feud with Kendrick Lamar.

One line specifically raised eyebrows: “I saw bro in the Pop Out with them but been d*ckriding gang since ‘Headlines.”

The reference seems to focus on LeBron James, who attended Kendrick’s Pop Out live performance in Los Angeles, held on Juneteenth 2024.

The single was teased hours earlier than its launch with a cryptic Instagram submit that learn “Be Here at 9,” which despatched social media right into a frenzy.

The submit, paired with the livestream, fueled hypothesis that Iceman is the title of Drake’s upcoming challenge. Drake’s supporters on platforms like X and TikTok have defended the observe, calling it a return to kind.

Meanwhile, Kendrick Lamar’s base has been vocal of their disapproval, calling the tune “lazy” and “uninspired” in Reddit threads and remark sections.

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