Boxing legend Terence “Bud” Crawford is dealing with a brand new authorized battle simply days after asserting his retirement from the game. A New York jeweler has filed a civil lawsuit in search of at the very least $1.5 million in damages, accusing Crawford of failing to comply with by way of on a promotional deal tied to luxurious items.

Disputed Promotion Deal

The lawsuit was filed Thursday in Manhattan Civil Court by Mazza New York, a retailer that focuses on high-end jewellery and customized items. Court paperwork allege Crawford visited the shop in February 2024 and expressed curiosity in a $139,000 Patek Philippe Aquanaut watch. The criticism says Crawford proposed paying $35,000 upfront and overlaying the rest by selling the Mazza model on his combat trunks. 

Mazza claims it agreed to the association, offered the watch, and anticipated the boxer’s workforce to show the shop’s brand throughout his bouts. But the jeweler says the primary effort went awry throughout Crawford’s August 2024 combat towards Israil Madrimov. According to the swimsuit, the brand “had completely fallen off” by the fourth spherical.

The criticism alleges Crawford’s representatives acknowledged the error and promised to repair the difficulty for his subsequent main combat. But when Crawford squared off towards Canelo Alvarez in September, the jeweler says the brand by no means appeared — regardless of months of coordination and supply of each bodily and digital branding supplies.

Mazza estimates the misplaced publicity from the Alvarez combat was value roughly $1.5 million, evaluating the missed visibility to premium promoting throughout marquee sporting occasions. The lawsuit claims breach of contract, conversion and unjust enrichment. 

Crawford’s Retirement and Reaction

Crawford, 38, retired this week with an ideal 42-0 report. In a social media video asserting his resolution, he stated he was “walking away as a great with nothing else left to prove.”

A consultant for Crawford didn’t instantly reply to a request for remark Friday. It was not clear whether or not Crawford plans to contest the allegations or attain a settlement.

Attorneys for Mazza New York argue that the deal offered invaluable materials consideration — together with a reduced watch and promotional alternative tied to considered one of boxing’s greatest names. They say the corporate met its commitments, even flying workers to Las Vegas forward of the Alvarez bout.

The lawsuit seeks reimbursement of the watch, presently valued at greater than $155,000, in addition to compensation for misplaced promotional worth. 

The authorized motion provides an sudden twist to Crawford’s post-career plans. The retired champion is broadly thought to be considered one of boxing’s best fighters, and his last years within the sport drew worldwide consideration. Yet the lawsuit shines a highlight on the business’s industrial aspect, the place promotional offers and contract phrases can carry hefty monetary stakes.