Key Takeaways:

• The “Turn Up” music video brings collectively Rakai, PlaqueBoyMax and BunnaB in a high-energy visible directed by Nick Mays.
• PlaqueBoyMax and BunnaB proceed their momentum with standout verses and robust visuals.
• “Turn Up” was initially created throughout PlaqueBoyMax’s “In The Booth” collection.

Streamers have the web in a chokehold proper now. Just over per week after Rakai went viral throughout his and BunnaB’s “In The Booth” session with PlaqueBoyMax, the trio capitalized on the second with an official music video for “Turn Up.”

Released on Monday (Oct. 20), the Nick Mays–directed visible effort finds Rakai and PlaqueBoyMax turning up within the car parking zone. “Yeah, yeah, we ’bout to turn up / Hit that little Rakai dance, I’m trynna see you turn up,” the 16-year-old streamer raps, exhibiting like to his TikTok-viral dance.

Later within the tune, Rakai references Bobby Shmurda and his Clover Boys chain, which Kai Cenat gifted him throughout final month’s “Mafiathon 3” streaming marathon: “Everybody hit my little dance like Bobby Shmurda / B**ch, I’m Baby Glitch, and they sayin’ that I’m next up / Posted with the Clover Boys, it’s diamonds on our necklace.”

PlaqueBoyMax dealt with the opening verse, whereas BunnaB — who many could acknowledge from “Bunna Summa” and her YKNIECE-assisted “Innit” — introduced all of it dwelling within the closing verse. Take a have a look at the video beneath.

PlaqueBoyMax’s “In The Booth” formulation has been extremely good to him over the previous yr or so. It spawned data like “YN” with Sexyy Red, “Man Of The Year” with UnoTheActivist, and loads of viral clips from Kevin Gates, Will Smith and Lil Yachty, amongst others.

“We run the internet,” PlaqueBoyMax instructed music/music-features/plaqueboymax-twitch-stream-rap-interview-1235315388/”>Rolling Stone in April whereas reflecting on the rise of streamers. “Imagine you [were] watching ‘Keeping Up With the Kardashians,’ which obviously was such a big show, but it’s live with a Twitch chat, where you can interact. That’s where streaming is heading.”

On the opposite hand, BunnaB’s breakout yr simply retains getting higher and higher. Since releasing the deluxe for Ice Cream Summer, she’s stored the momentum going with “I Like Em” and, extra not too long ago, final Friday’s (Oct. 17) “LMAO.”